Melbourne Central’s Millennial Pink Party will be the most Instagram-worthy destination of the evening, with the precinct partnering with a host of iconic brands and vendors to provide shoppers the ultimate millennial pink experience in food, fashion and frivolity.
‘The Pink House’ will create the ultimate millennial pink experience, where visitors can get lost in the floor to ceiling pink space, play around with pink props and take a selfie in the pink claw-foot bath. A $250 Melbourne Central gift card will reward the best snaps shared to #millennialpinkparty.
It wouldn’t be a Melbourne event if food and drink weren’t involved, so visit ‘The Bar’ and sip on a complementary pink grapefruit G&T by Pinkster Gin, along with tasting millennial pink treats from cult favourites such as JY Cake Designs and Bistro Morgan.
Even the Melbourne Central iconic cone will be lit up in the colour that is all over every true fashionista’s Instagram.